If you have a company or you are dedicated

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sharminakthe
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Joined: Tue Jan 24, 2023 9:04 am

If you have a company or you are dedicated

Post by sharminakthe »

Digital marketing, surely you have ever heard the word Social Ads or advertising on social media . But what is Social Ads? And most importantly, in which social networks can my company advertise? Today we are going to tell you what advantages social Ads has for any business and what types of ads exist. neoattack What is Social Ads? Social Ads is all advertising that we can carry out on the different sites of social networks, be it Facebook, Instagram, Twitter, Pinterest, LinkedIn or Tik Tok, among many others. The term may raise some doubt, since within the platforms there is organic content (Publications that are made without investing money) and on the other hand , paid publications or promotions with the aim of increasing the reach and visibility beyond the followers you may have. How does it affect your business? Social networks are currently the channel in which everyone is. They are no longer just channels in which the majority audience is young people, but more and more, users of all ages flood social networks. So yes, your potential audience is within your reach whatever it is with Social Ads.

Where can my target audience be? B2B Business : LinkedIn + Twitter B2C Businesses : Instagram + Facebook + TikTok + Pinterest Our recommendation? Work on an omnichannel Social Ads Malaysia Phone Number List strategy so that you cover all possible scenarios where your potential client may be. Ad Types Now that we have cleared up doubts about what Social Ads is and its main channels, we are going to highlight the type of advertising , the formats and resources that we have in the universe of social networks. In Facebook Ads we have at our disposal different ad formats: Social Ads on Facebook In Facebook Ads, we have the following ad formats: With Photo . They are the most common ads, and the most difficult to differentiate due to their large volume. Without a doubt, if you want to make a difference, we recommend these two types of photographs to stand out from the rest. Product photos . A good product photo makes a difference both on a website and in an advertisement, therefore, do not take this task lightly and take good photos with a marked and unique style. Shooting/ brand photos . Depending on your product, highlight the parts of the models that are most interesting and attract the most attention. Grab attention with unique images. With video . Ideal for any type of business.

Image

Develop your short story, get in front of the camera and Action! Sequence. The sequences, or as many of us know it, carousels, are scrolling images. They are perfect for displaying various products, telling a story, or describing useful tips or advice. Collection . These ads are designed for e-commerce companies. They function as a showcase for the product photos and are displayed to the user in a dynamic way. Canvas. They are ads with the appearance of a landing or web page, the difference is that you do not have to leave Facebook and it is highly customizable. Lead Ads . For any business that sells a service, these campaigns are key to capturing that first contact from the user, either to get subscribers, offer a webinar, etc. dynamic. Dynamic ads work like Shopping in Google Ads. Show the user products that they have seen or added to the cart in a period of time within your website with the aim of making them end up buying.
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