If the mailing is carried out by SMS it is better to use the Russian transcription of the name in the text since messages from an incomprehensible sender will cause negativity and distrust. You can Saint Helena Email List also specify the sender in the text of the message. Write briefly Be sure the user is not waiting for messages he is constantly busy. Therefore short messages are more likely to be read. One part of the SMS takes characters in Latin or in Cyrillic. For an advertising message two or three parts are enough. Message examples Sample messages - tips Forget about creativity Long witty slogans metaphors and other means of expression are good for television or print.
In SMS Viber email mailings put the maximum benefit in a minimum of characters. Minimum words in capital letters abbreviations and abbreviations Text written in CAPS LOCK is perceived as an increase in intonation. Highlight the promo code - that will be enough. If abbreviations and abbreviations are indispensable they must be generally accepted otherwise the message will resemble a spy cipher that the client is unlikely to want to crack. Message examples Message examples - tips common email marketing mistakes To prevent the mailing from causing negative feedback from the client avoid Excessive familiarity. You should not address the reader as you if it is not part of the tone of voice of the company.