If so, you probably noticed how many different job titles are associated with it: everything from Business Developer to Chief Business Development Officer.
Business development is such an important role — and such a UAE Phone Number
broad field — every organization has their own idea of what it is and the tasks it involves.
What we need is a high-level understanding of this role, so we can agree on what it is, how it fits into your business, and what it can do for you.
Keep reading to learn everything you need to know about this important role:
What is a business development representative?
What does a business development representative do?
What skills does a BDR need to succeed?
The business development process
What Is a Business Development Representative (BDR)?
A Business Development Representative (BDR) is the person within the sales team who is in charge of bringing new business opportunities, usually through cold email, cold calls, networking, and social selling.
Business Development is the process of driving strategic opportunities for a business or organization. While it may be used to drive partnerships and/or growth, business development is most often leveraged within the sales team for lead generation.
The Business Development Process
Adding a business development representative to your team is an investment in growth. But before you jump into hiring one, you need to set appropriate expectations.
Get a deep understanding of the business development process and what the BDR needs to succeed. (It’s not enough to give them a phone and a quota.)
You need to invest in researching your audience. You need to give BDRs all the information they need to creatively expand your reach and generate leads.
And you need to be aware that business development is a long-term investment that requires a lot of energy.
Prepare your senior team to support your business development representatives. Put effort into keeping them motivated.
Business development is a tough game, but one that can drive huge growth when well-executed!