When we talk about this type of marketing we refer to any marketing strategy carried out by a company that has the intention of offering services or products to another company (instead of offering them to an end consumer). wants to sell shoes to several shoe stores in a city and develops a strategy focused on capturing leads from shoemakers who can sell their product.
In this case, we would be talking about b2b marketing. On the contrary, imagine that we are a shoe brand that will sell through an online store to the end user through a social ads strategy focused on conversion: in t his case St. Pierre and Miquelon Email List we would be talking about b2c marketing actions. Is the difference clear to you? Easy, easy.
So that you are not left with any doubts, we are going to see in more detail what the differences are between both concepts when we talk about online marketing actions. What are the differences between b2b marketing and b2c marketing? It is evident that communicating with a company will not be the same as communicating with the end user.
That is, imagine that a shoe manufacturer
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